In early November, Twitter had approximately 7,500 employees I received a curt email From a public headline: “In an effort to put Twitter on a healthy path, we will go through the difficult process of reducing our global workforce.” The note is signed by Twitter. In November. 3, Some people in the company have received emails indicating that they will be laid off the next day.
That night, Mrs. Solomon, her husband, and a few colleagues headed to Dots Cafe Portland, a lounge on Clinton Street. She said the phones were on the table, face up. As work friends talked, they tapped their phones, and engaged in Signal conversations with colleagues in London, Seattle and San Francisco. Messages like “I got beat up” were flying across the screens, lady. Solomon remembers. “You used to see your coworkers dropping like flies,” she said.
By the next afternoon, her team of about 10 engineers was down to four. Ms. Suleiman and her husband survived the round of layoffs. She remembers that for the next week, she was waiting for more directions from the master. Musk or the new executive team. Nothing came of it, she said, except for an email alerting employees that remote work would no longer be allowed, with a few exceptions.
many employees learned from mr. Musk prioritized by watching his Twitter feed, where he frequently posts about the company’s business to more than 100 million followers. In November. 5, complained about the platform’s search function: “Search Inside Twitter reminds me of Infoseek in ’98! It will also lead to a significant improvement in performance.” On the same day, he tweeted: “Twitter coming soon Add The ability to attach long text to tweets, ending the absurdity of Notepad screenshots.”
This was more than miss. Suleiman and many of her colleagues heard it internally. “Radio silence,” she said. She started venting her frustration on Twitter.
One of her first tweets in this vein came on November 11th. 6, shortly after mr. Musk announced a new Twitter user base in a tweet:any Changing the name at all will result in the temporary loss of the verified check mark.” He posted this message after several people on Twitter changed their names to variations on the Mr. Musk name, most of them mocking.
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